Our brand was founded on the idea that it is possible to create a cleaner world and a healthier life, by reimagining the entire consumer cycle and replacing it with a clear, junk-free option.
Our Theory
Planet-aware makers of personal care
Why Change Is Essential
Why Change Is Essential
We need to rethink how we consume beauty products
US has banned 11 ingredients
Compared to the EU which has banned over 1,300
120B New Products in Plastic
New products are produced every year and virtually ALL are in PLASTIC.
100+ unregulated chemicals
Before breakfast, the average American consumes 100+ unregulated chemicals via their daily care routine.
The beauty industry contributes 100 billion pieces of plastic every year!
The average American who recycles, still contributes roughly 50+ plastic packages to landfills every year based on their personal care routine alone.
Clean without compromise
Nourish your Microbiome
Renewable Ingredients
Vegan + Cruelty Free
Organic
Ethical Sourcing
100% Clean Ingredients
Fruit Enzyme
Enhancing cellular turnover and strengthen skin cohesion for an even and smooth appearance.
Vitamin B3
Sustainably harvested from fresh water sources these skin superfoods provide all 8 amino acids and aboost of B vitamins for healthy, happy skin.
Squalane
Anti-inflammatory properties, greatly reducing redness, imperfections, andincreasing skin vitality and moisture.
100%-owned formulas developed with top chemists meant to protect and nourish your skin's microbiome using bioactive and renewable ingredients.
100% Clean Ingredients
100%-owned formulas developed with top chemists meant to protect and nourish your skin's microbiome using bioactive and renewable ingredients.
Fruit Enzyme
Enhancing cellular turnover and strengthen skin cohesion for an even and smooth appearance.
Vitamin B3
Sustainably harvested from fresh water sources these skin superfoods provide all 8 amino acids and a boost of B vitamins for healthy, happy skin.
Squalane
Anti-inflammatory properties, greatly reducing redness, imperfections, and increasing skin vitality and moisture.
Help us eliminate plastic in the skincare industry
For each new subscriber, Junk Theory will remove 1 pound of plastic from the ocean
Thanks!
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Our mission is to inspire movement that embraces junk-free living.
Protect the planet
Our formulas are non-toxic for people + the planet.
Custom-developed
100% of our formulas are developed +crafted in Southern California.
Truthfulness
Transparency that will set new standards for the category.
In harmony with nature, by removing the guilt and guesswork from personal care routines. We make it easy and affordable to be a conscious consumer.